Conversion Rate Optimization Live Stream: Live optimization with Flint McGlaughlin, Founder, MECLABS

Conversion Rate Optimization Live Stream: Live optimization with Flint McGlaughlin, Founder, MECLABS

Flint McGlaughlin was one of the early originators of conversion rate optimization on the World Wide Web, overseeing a team that has conducted thousands of experiments. Based on these aggregate discoveries into why people say “yes,” he patented a series of heuristics (thought tools) to give marketers and entrepreneurs a methodology they can use to increase the probability of conversion.

After providing a quick primer on his discoveries, Flint conducted live optimization on audience submissions to show you real-world examples of how you can put this proven methodology into practice.

Chapters:

0:00 Welcome to the new course – Become a Master at Creating and Optimizing High-Converting Web Pages
1:18 Case study – Precision Tax
13:44 Live optimization – Ship Expert (homepage of a B2B company)
25:56 Live optimization – The Muscle Relaxers mass therapist (homepage of a local service)
31:19 Live optimization – Dowd Heat & Air (homepage of a local service)
41:13 Live optimization – Jebena Specialty Coffee coffee roasters (homepage of an ecommerce product)
46:40 Live optimization – Leftronic tech and software jobs (homepage of a job search website)
50:58 Live optimization – Kommando Tech (smartphone reviews page for affiliate marketing)
1:05:45 Live optimization – Green Salt (ecommerce product)
1:12:27 Live optimization – Lingua Linkup online language tutors (landing page)

This live optimization was based on the teachings from MECLABS new online training – “Become a Master at Creating and Optimizing High-Converting Webpages.” The course is fully underwritten by MECLABS, with no monetary cost to participants – https://meclabs.com/course/

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