On the Difference Between Doing the Right Thing and Doing the Thing Right

On the Difference Between Doing the Right Thing and Doing the Thing Right

Topic:Communication
Posted on:Oct 18 2018
Captured by:Flint M
Method:Previous Writings

Doing the right thing is more important than doing the thing right. The marketer must deliver the right message to the right prospect at the right time – or it is no longer the right message.

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