Conclusions Precede Decisions: Two case studies that teach the most effective way to amplify conversion

Conclusions Precede Decisions: Two case studies that teach the most effective way to amplify conversion

To transform the results you can get with your conversion optimization efforts, Flint McGlaughlin shares a deeper understanding into how customers (and human beings in general) make conclusions that impact the choices they make, choices like making a purchase or completing a lead generation form.

To help you apply these principles to your own marketing, McGlaughlin, the CEO and Managing Director of MECLABS Institute (parent organization of MarketingExperiments), shares case studies about landing page optimization for a mattress brand and pricing strategy for a software as a service.

If you would like your landing pages or other marketing considered for live optimization – on-the-spot analysis by McGlaughlin sharing how to improve conversion with the audience during a future session – just send your landing page, print ad, email, etc. to info@meclabs.com

1 Comment

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