Below is a collection of videos that have been produced by and about Dr. Flint McGlaughlin. Most are recent recordings of his live lectures and training; some are taken from various interviews he has conducted. For more information about these videos and Dr. McGlaughlin’s history in broadcast television, visit here.

June 24, 2013

Reducing Cart Abandonment

4 main reasons why customers leave your shopping cart and how a few tweaks can stop the leak
May 17, 2013

Long Copy vs. Short Copy

How discovering the optimal length of a webpage produced a 220% increase in conversion.
May 2, 2013

When Should You Reveal Price?

The 3 principles of presenting price and how they helped one company generate a 97% increase in conversion
March 27, 2013

Converting PPC Traffic

How strategic keyword placement increased conversion by 144%.
March 11, 2013

The Web as a Living Laboratory

The Three Most Important Discoveries from Over a Decade of Experimentation…
March 4, 2013

Email Copywriting Clinic

How an event management software provider increased its lead inquiry rate 349% by optimizing its email copy.
January 31, 2013

When Should You Send an Email?

How one of the world’s largest banks increased its clickthrough rate 23% by sending an email at the right time.