Below is a new section of Flintsnotes containing quotes from Flint McGlaughlin’s speaking events, lectures, and his book, The Marketer as Philosopher. Though there is currently only a small selection, we hope it will soon grow to be as robust as the rest of the content on the site…

January 24, 2020

The Four-Part Perspective of Marketing

All of marketing can be organized and visualized with a simple four-part perspective: 1. The sender2. The receiver3. The message4. The means There is no element […]
October 31, 2019

Beware of Pseudo-Certainty

Beware of pseudo-certainty. It may be more dangerous than any other element you encounter. Pseudo-certainty underlies misplaced faith, it underlies dangerous presumptions (read economic breakdowns), and […]
October 8, 2019

Priorities in Achievement and Physical Athleticism

In life, when it comes to achievement – but also in physical athleticism – one must prioritize the following: 1. Being able to go where on […]
September 25, 2019

The Marketer as Translator

“The marketer may speak more than one language, translating their message into the context of each prospect type, but the marketer may use only one voice […]
September 23, 2019

The Marketing Leader as the Finance Leader

“The work of the marketing leader has one commonality with the work of the finance leader. If you do what everyone else does, you lose. You […]
September 6, 2019

The Key to Transformative Marketing

“If the key to transformative marketing is a transformed marketer, then the doorway (which this key unlocks) is not in the external world, but rather in […]
August 23, 2019

Marketer as Customer Philosopher

“The marketer should be the customer philosopher of the organization” -Flint McGlaughlinMECLABS Institute