Below is a collection of videos that have been produced by and about Dr. Flint McGlaughlin. Most are recent recordings of his live lectures and training; some are taken from various interviews he has conducted. For more information about these videos and Dr. McGlaughlin’s history in broadcast television, visit here.

April 17, 2019
April 17, 2019
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Get Behind the Scenes and Help Create a Live A/B Test

❗This replay begins @ 0:21 In this YouTube live session, you will learn how Flint McGlaughlin and the MECLABS team (which has tested over 20,000+ treatments) […]
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April 10, 2019
April 10, 2019
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The Lead Gen Fulcrum: 22 case studies to help you optimize for maximum perceived value

❗This replay begins @ 0:10 The marketer’s blind spot prevents them from being able to detect the problem with their lead gen efforts. Drawing on 22 […]
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April 3, 2019
April 3, 2019
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The Zen of Headline Writing: Learn the easiest way for any marketer to drive a conversion increase

❗This replay begins @ 0:14 The headline is the molecular unit of optimization. If you can write a good headline, you already have a good understanding […]
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March 27, 2019
March 27, 2019
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The End of Web Design: Don’t design for the web, design for the mind

How to eliminate risk, boost performance, and pay for the entire project BEFORE you launch In this live broadcast, Flint McGlaughlin walks through the four critical […]
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March 20, 2019
March 20, 2019
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How to Amplify the Power of Your Value Proposition

Are you confident in the value proposition of your offer? Flint McGlaughlin, the CEO of MECLABS and MarketingExperiments, will be teaching on the single most important […]
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November 15, 2018
November 15, 2018
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How to Model Your Customer’s Mind

Discussing the oncepts and tools that analysts and scientists at MECLABS Institute have used to help capture more than $500 million in (carefully measured) test wins.
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November 15, 2018
November 15, 2018
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Three Ingredients Your Testing Program Needs For Success

Three Ingredients Your Testing Program Needs For Success
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