Below is a collection of videos that have been produced by and about Dr. Flint McGlaughlin. Most are recent recordings of his live lectures and training; some are taken from various interviews he has conducted. For more information about these videos and Dr. McGlaughlin’s history in broadcast television, visit here.

March 24, 2022

#13 Headline Formulas: A step-by-step process for radically transforming your copywriting

In Session #13, Flint McGlaughlin teaches you key headline-writing principles by improving working headlines submitted by students. This session ties together the last three sessions and […]
March 16, 2022

#12 Headline Examples: 3 ways to load your predicate with value

You can see resources related to this Session #12 video at https://meclabs.com/course/lessons/he… In Session #12, Flint McGlaughlin teaches you how to structure the second half of […]
March 9, 2022

#11 Effective Headlines: How to write the first 4 words for maximum conversion

You can see resources related to this Session #11 video at https://meclabs.com/course/lessons/ef… In Session #11, Flint McGlaughlin teaches you how to capture attention and build cognitive […]
February 17, 2022

#10 Headline Writing: 4 principles that could drive down your website bounce rate

You can see resources related to this Session #10 video at https://meclabs.com/course/lessons/he… In Session #10, Flint McGlaughlin teaches four principles for new ways to think about […]
February 16, 2022

#9 Website Strategies: 4 ways to prepare your marketing team to increase conversion rates

You can see resources related to this Session #9 video at https://meclabs.com/course/lessons/we… In Session #9, Flint McGlaughlin helps you prepare your marketing team to create webpages […]
January 28, 2022

#8 Website Wireframes: See real webpages optimized for marketing conversion

You can see resources related to this Session #8 video at https://meclabs.com/course/lessons/we… In Session #8, Flint McGlaughlin helps you structure and sequence the flow of your […]
January 24, 2022

#7 Website Wireframes: 8 psychological elements that impact marketing conversion rates

In Session #7, Flint McGlaughlin teaches how to architect the psychology of your web pages for maximum conversion. Here are some of the most important insights […]